Supporting Hospitality Businesses across the UK

Proud Partners of ASSC, Cumbria Tourism and Scottish Tourism Alliance

Welcome to The Cumberland, specialists in hospitality lending.

At the Cumberland, we are proud to offer a wide range of hospitality lending solutions to businesses located throughout the UK, including Scotland and selected islands.

We are delighted to be in partnership with three key organisations dedicated to providing support for hospitality businesses across the UK – these include ASSC, Cumbria Tourism and Scottish Tourism Alliance.

Association of Scotland's Self Caterers

We are proud to have been a partner of ASSC for many years, supporting self-catering accommodation business owners across Scotland.

Since 1978, the ASSC have represented the leading source of knowledge of short-term letting and holiday homes in Scotland, as well as being the only trade body representing the interests of the traditional self-catering sector.

Cumbria Tourism

We are proud to have supported Cumbria Tourism since the Strategic Partnership Scheme was first introduced. Since then, we have worked closely to deliver events, industry research, and much more for the Cumbria Tourism members.

Our relationship with Cumbria Tourism is invaluable in helping us understand key areas of focus within the tourism industry in Cumbria, which in turn helps us to understand the needs of our hospitality mortgage customers.

Representing over 2,500 tourism-dependent businesses, Cumbria Tourism work tirelessly to: lobby on key issues, identify business support, training and workforce skills requirements, inform and lead marketing communications and strategy, and much more.

Scottish Tourism Alliance

In June 2022, we joined forces with the largest member organisation for tourism businesses in Scotland, the Scottish Tourism Alliance.

The STA connects tourism businesses, destinations, sectoral groups and other organisations to improve collaboration, knowledge and best practice sharing, and giving Scottish tourism a voice to be heard. The organisation is acknowledged and recognised by the Scottish Government as the sector’s Industry Leadership Group (ILG).

Together, the Cumberland and STA are dedicated to supporting a wide range of hospitality businesses in overcoming the challenges presented in the last two years; supporting businesses with the aftereffects of the coronavirus pandemic as well as rising energy costs.

Are you looking to start or grow your hospitality business?

If you run a hospitality business or are thinking of starting one up, our team of knowledgeable and friendly experts would love to speak to you about how we can help support you and your business.

If you would like to find out more, or would like to arrange an informal chat with a member of our specialist team, please follow the options below.

Browse our Hospitality Products
We offer a range of lending solutions for hotels, guest houses, B&Bs and holiday lets to suit you and the needs of your business.
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Arrange an Informal Chat
Want to find out more about how we can help and your business? Get in touch to arrange an informal chat with our specialist team today.
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Hospitality Business Hub
Explore top tips, industry insights and inspiring stories to help you start or grow your dream hospitality business.
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Castlebay Hotel
Castlebay Hotel

The Cumberland helped a former social worker break into the hospitality industry in her purchase of an iconic Scottish hotel on the Isle of Barra in the Outer Hebrides.

Read Nicola's Story
Ravendere Retreats
Ravendere Retreats

A team of renowned entrepreneurs, philanthropists and investors were able to a secure luxury, sustainable self-catering escape located in the beautiful North Devon coast, with the help of the Cumberland

Read Their Story
Strathardle Lodge
Strathardle Lodge

Paul Bradford and David Brice realised their dream of running their own guest house and cake school with the acquisition of Strathardle Lodge, Perthshire.

Read Paul and David's Story